Growth · alternatives · 2026

24 alternatives to The Ultimate ASO Guide

A free eBook covering the best practices of ASO

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. The Ultimate ASO Guide launched in 2016; newer entries below may have overtaken it.

1. 1
   ASO eBook by TheTool▲102

   App Store Optimization made easy

   2019 · its alternatives →

2. 2
   A Beginner’s Guide to In – App Purchases▲62

   An eBook including the best practices of in-app purchases

   2016 · its alternatives →

3. 3
   Designing UX for SaaS▲248

   Free ebook to level up the User Experience of your SaaS

   2021 · its alternatives →

4. 4
   Gusto: Employee Handbook Guide▲126

   The ultimate guide to creating an employee handbook

   2017 · its alternatives →

5. 5
   The App Store Optimization Book▲102

   The most comprehensive guide on the market to growth via ASO

   2017 · its alternatives →

6. 6
   Ultimate Email Playbook▲122

   43 email scripts from best marketers on the web

   2016 · its alternatives →

7. 7
   The Beginner’s Guide to Faster Websites▲166

   Free ebook on how to optimize your websites

   2017 · its alternatives →

8. 8
   The Project Guide to Enterprise Product Design▲93

   Free e-book. UX best practices from real projects.

   2016 · its alternatives →

9. 9
   SaaS Pricing Page eBook▲148

   Learn from the best practices of over 270 top SaaS companies

   2014 · its alternatives →

10. 10
    SEO Like I'm 5▲87

    The ultimate beginner's guide to search engine optimization

    2015 · its alternatives →

11. 11
    Fake it Make it▲168

    A free eBook about UX design and rapid app prototyping

    2015 · its alternatives →

12. 12
    Eloquent JavaScript ▲149

    Free ebook for the JS Beginners

    2016 · its alternatives →

13. 13
    Insights from SaaS companies▲77

    A guide for SaaS founders

    2016 · its alternatives →

14. 14TV
    The Vue.js Handbook – Free 120 pages ebook▲262

    2018 · vuehandbook.com · its alternatives →

15. 15
    Marketing for Developers▲224

    A guide to marketing your software, apps, & digital products

    2015 · its alternatives →

16. 16
    Enterprise Sales For Startups▲184

    Free book for founders and sales reps selling to large orgs

    2017 · its alternatives →

17. 17
    The Evidence-Based UX Design Guide▲70

    A free guide to 28 methods of evidence for good UX.

    2016 · its alternatives →

18. 18
    The Review of 2016 App Marketing Strategies▲61

    An overall resource to get 2016 #appmarketing strategies.

    2016 · its alternatives →

19. 19
    ASO Tools by AppFollow▲157

    Tools for App Store Optimization in App Store & Google Play

    2017 · its alternatives →

20. 20
    Email Marketing: A Beginner's Guide▲125

    Master email marketing with these 3 short ebooks from Drip.

    2015 · its alternatives →

21. 21
    Free eBook: Digital Marketing Strategy Guide▲6

    Plan, execute, measure, & analyze your marketing campaigns.

    2019 · its alternatives →

22. 22
    Email Marketing Cheatsheet by Clientjoy▲84

    Ultimate guide to email marketing for agencies

    2021 · its alternatives →

23. 23
    The Guide to UX Leadership▲113

    Best practices for leading impactful UX teams

    2016 · its alternatives →

24. 24
    SEO Book▲88

    Learn SEO: An on-page SEO tutorial

    2016 · its alternatives →

Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →