Life & fun · alternatives · 2026

The Whicher is a tool that lets users run A/B tests in real-world situations rather than just online environments. Launched in 2012, it enables people to test different approaches, messages, or strategies with actual… Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. The Whicher: A/B test the Real World launched in 2012; newer entries below may have overtaken it.

1. 1
   MVP Tester▲284

   Don't waste your time building the wrong idea

   2024 · its alternatives →

2. 2
   UserTesters.io▲322

   Earn money for testing websites, right from your couch.

   2018 · 123b.global · its alternatives →

3. 3AS
   Ablator – Switch features on or A/B test them inside your app▲47

   Ablator is a Service that enables you to roll out functionalities in a controlled way, and perform good A/B testing.

   2017 · ablator.io · its alternatives →

4. 4
   A/B Test Checker▲76

   Check if your A/B test is relevant

   2022 · its alternatives →

5. 5
   Dual Kind▲74

   Simple A/B testing

   2020 · dualkind.com · its alternatives →

6. 6
   Mida.so▲236

   Free and lightweight A/B testing tool for websites

   2024 · mida.so · its alternatives →

7. 7
   Checkmango▲226

   The full stack A/B testing platform

   2023 · checkmango.com · its alternatives →

8. 8
   UpGrade▲64

   An open-source platform for A/B testing in education.

   2020 · its alternatives →

9. 9
   Open-source A/B testing framework▲199

   Open Source Feature Flags, Experimentation, and Product Analytics - growthbook/growthbook

   2021 · github.com · its alternatives →

10. 10
    AbTest.io▲122

    A free url shortener with A/B testing features

    2017 · cbsplit.com · its alternatives →

11. 11
    abtest.design▲75

    Curated collection of A/B test results

    2024 · abtest.design · its alternatives →

12. 12
    Choosr▲149

    Discover what the world thinks

    2025 · choosr.co · its alternatives →

13. 13
    TestNest▲168

    A/B test app meta-data before the App Store release

    2014 · testnest.co · its alternatives →

14. 14
    Humans vs AI – A/B testing GPT-3▲100

    A friendly copywriting challenge between human & OpenAI’s GPT-3 for your website. Built & Brought to you by VWO, #1 A/B Testing Tool in the World.

    2020 · vwo.com · its alternatives →

15. 15AB
    ABBA - Beautiful, open-source A/B test calculator▲51

    2012 · thumbtack.com · its alternatives →

16. 16
    Splitter A/B Testing▲77

    Split and track in real time, by AppDrag

    2018 · splitter.appdrag.com · its alternatives →

17. 17
    Pearler▲76

    AI tools for simpliyfing RFx and security questionnaires

    2021 · pearler.ai · its alternatives →

18. 18
    Scanerr▲71

    Your site's primary care doctor.

    2023 · its alternatives →

19. 19AB
    A/B test Hacker News titles with AI▲48

    2020 · hacker-ai.com · its alternatives →

20. 20
    The Design Review — Ep. 41 How & Why to Use A/B Tests!▲60

    A/B Tests, how to use them correctly!

    2016 · designreviewpodcast.com · its alternatives →

21. 21
    Speero's AB Test Tool Comparison▲68

    Compare features of 30+ AB Testing tools

    2023 · speero.com · its alternatives →

22. 22
    ABTest.online▲4

    an AB testing tool for running split tests on images.

    2022 · its alternatives →

23. 23
    Poll the People▲17

    Pre-Live A/B Testing - In Minutes, Not Days

    2022 · pollthepeople.app · its alternatives →

24. 24PS
    Pretender - See what your users see▲18

    2013 · ankane.github.com · its alternatives →

Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →