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Commerce · October 6, 2020

A Guide to Marketplaces: Third Edition

Actionable insights on how to build a marketplace

A Guide to Marketplaces: Third Edition launched on October 6, 2020 with 132 votes, #285 of 4,018 launches that month and more than 90% of that year's launches. The site was still online in September 2026, 6 years on.

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What it does

Version One's marketplace guide includes a collection of lessons for seeding and growing a marketplace from some of the world’s leading entrepreneurs and investors. The 3rd edition includes new sections on crypto, B2B, and API delivered marketplaces.

We’re thrilled to announce the third edition of “A Guide to Marketplaces.” We published our first edition five years ago and the second nearly three years ago. So much has changed since then – from the rise of B2B marketplaces to new crypto-native platforms. Even as we explore emerging sectors like climate and crypto, we […]

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