Between the Liner Notes - I Want My MTV
In 1981 no one believed MTV would work. This is how it did.
Between the Liner Notes - I Want My MTV launched on December 10, 2015 with 54 votes, #1,580 of 3,504 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 10 years on.
What it does
In 1981, no one thought MTV was a good idea. Cable companies had little interest in a network that broadcast music videos 24-hours a day. Record labels scoffed at the idea of giving music videos away for free. As a last resort, the fledgling cable channel decided to risk the ire of the cable companies and air the now iconic “I Want My MTV” advertising campaign. The campaign implored teenagers to c
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Source: Product Hunt launch ↗
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