Click value calculator: Retail

What it does

Figure out the value of a click that lands on your e-commerce site. Come on, you know you want to.

For this sheet you need to know how many clicks become customers (a), the value of the average customer (b), and what you are spending per click (c). Complete fields a-c and click ‘calculate’. Note: Enter only numbers and decimal points. No dollar signs, commas or text. If a percent of clicks turn to leads, and b percent of leads turn to customers... and the average customer is worth $ c and you're spending $ d perfrom portent.com

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