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Growth · January 23, 2018

Cold Email Masterclass by Mailshake

Learn the ins and outs of email outreach

Cold Email Masterclass by Mailshake launched on January 23, 2018 with 57 votes, #774 of 3,021 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 8 years on.

What it does

With over 16,000 words, 16 videos, and 8 chapters, the course is absolutely free and ungated. You'll learn, how to develop, optimize, and scale a cold email acquisition strategy - Write good emails - Create compelling subject lines & opening lines - Find email addresses - Adding a touch of personalization - Master the art of the followup

Learn how to write cold emails that convert with better email lists, better subject lines and copy, and better personalization.

Whether you use cold email to find sales leads, connect with influencers, build your personal brand, find mentors, or grow your network, there’s no underestimating its power. Cold email is one of the best sales channels you can add to your business. When done well, it can generate a huge response rate to your inquiries (see the 29 percent rate Kyle Gawley achieved). Unfortunately, most people don’t do cold email well. After the Mailshake team reviewed hundreds of cold email campaigns to increase their effectiveness, we’ve learned why some people don’t reach their campaign goals. Writing good outreach email isn’t rocket science. There are proven formulas you can…from mailshake.com

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