FLEX Ads

What it does

Flex Ads are a hybrid ad solution for streaming partners. Unlike traditional ad pods, Flex enables seamless in-content ad executions, including interactive, shoppable ads, pause ads, L-Bars, and picture-in-picture without disrupting the viewers expereince.

Hawk Digital is redefining digital advertising with Flex Ads, a non-linear display and hybrid ad solution for CTV (VOD & Live), OTT, and digital out-of-home (DOOH). Unlike traditional ad pods, Flex enables seamless in-content ad executions, including interactive and shoppable ads, pause ads, L-Bars, and picture-in-picture without disrupting content. Flex scales standard display units across all screens without requiring an SDK, enhancing monetization while preserving the viewer experience. Flex’s non-linear display ad formats are optimized for performance across CTV (VOD & Live), OTT, and DOOH platforms, enabling seamless integration of interactive, shoppable, and non-disruptive ads. Flex…from flexads.hvconsultinggroup.com

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