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Work · September 6, 2016

Hacking UI: Victor Yocco

Applying psychological theory to digital design

Hacking UI: Victor Yocco launched on September 6, 2016 with 65 votes, #890 of 3,743 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 10 years on.

What it does

David was fortunate today to sit down and have a great conversation with author and UX researcher Victor Yocco. With Victor he discusses how UX research fits into the workflow, what it takes to create a really good experience, and how user psychology comes into play in design. Victor also covers this in his brand new book Design For the Mind , where he definitely gives some gems in this conversation that shine a new light on user psychology and UX research. Along with this Victor shares his advice for those seeking to become UX researchers and how to incorporate research into your startup budget. WooCommerce is one of the most popular eCommerce platforms in the world. It’s totally…from hackingui.com

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