Heap Sources

What it does

Automatically collect and unify all your customer data no matter where it lives. Whether you have touchpoints stored in Salesforce, Marketo, Stripe, Mailchimp, Sendgrid, or anywhere else, Heap makes insights across the end-to-end customer journey easy.

Journeys lets you visually map the multiple paths users take through a digital product, so you can see the alternate paths and conversion rates for every route users take.

Unlock 2026 Benchmark data → Get end-to-end journey insights to stay ahead. Heap’s Journeys gives you a visual map of every path users take through your product, and includes numbers and conversion rates for each path and step. There is no other solution on the market that has this capability. Journeys lets you build and analyze every user workflow in your product, no matter how complicated. Our PM team breaks it down. As you construct Journeys, data science suggest key user actions for you to add. Even actions you hadn’t been following, or didn't know about. Then use session replay to view sessions of every event, all cued up to the exact moments you care about. With Journeys, you can map…from heap.io

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