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Work · August 5, 2016

Inside Intercom – Erika Hall on interactive design and research

Mule Design's co-founder talks bots, language, and more.

Inside Intercom – Erika Hall on interactive design and research launched on August 5, 2016 with 64 votes, #1,059 of 3,856 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 10 years on.

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Erika Hall explains the importance of language in design, the role of trust in a client-designer relationship, and why research simply isn’t optional.

Erika is the co-founder of Mule Design, where she directs research, strategy, and information design. She’s has more than 20 years experience web design and development, and is perhaps best known for authoring Just Enough Research.… Erika is the co-founder of Mule Design, where she directs research, strategy, and information design. She’s has more than 20 years experience web design and development, and is perhaps best known for authoring Just Enough Research . It’s a must-read for anyone whose work can be improved with better user insights. I recently sat down with Erika for a wide-ranging chat. We cover the growing importance of language in design, how trust is…from intercom.com

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