Learn More Faster

What it does

Learn More Faster: How to Find Your Bullseye Customer and Their Perfect Product open-sources the formula to accelerate customer discovery. The book is an essential guide for early-stage startup founders, product managers, and researchers.

‍Learn More Faster by Michael Margolis is GV’s free step-by-step playbook for conducting Bullseye Customer Sprints, and accelerating customer discovery. We’ve drawn on hundreds of research sprints to create an essential guide for early-stage startup founders, product managers, and researchers. Learn More Faster helps you quickly zero in on what to build and precisely who to target.

Startup founders are under enormous pressure to answer critical questions: Who is our ideal customer? Are we solving the right problem for them? Should we build A or B first? Being able to answer these questions faster is a significant competitive advantage. Learn More Faster is a free step-by-step playbook developed at Google Ventures for conducting Bullseye Customer Sprints, and accelerating customer discovery. Use it to define your unique value proposition and identify the specific customers who are initially most likely to adopt your product. The simple formula for a Bullseye Customer Sprint is 5 and 3 in 1: Five bullseye customers and three simple prototypes in one day. These videos…from learnmorefaster.com

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