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Growth · June 11, 2020

Not Boring

Business strategy but not boring.

Not Boring launched on June 11, 2020 with 301 votes, #49 of 4,317 launches that month and more than 95% of that year's launches. The site was still online in September 2026, 6 years on.

In plain words

Not Boring is a twice-weekly newsletter that delivers business strategy and trend analysis through an entertaining approach combining analysis, pop culture references, and humor. It serves professionals and entrepreneurs seeking to understand business concepts and market developments in an accessible, engaging format rather than through traditional MBA-style education. The newsletter recently added a homepage to facilitate community connection and growth.

written from the facts on this page · September 2026

From the sources

Not Boring is the most fun way to study business strategy, trends, and events - think of it like a more fun MBA in your inbox. A mix of analysis, pop culture, frameworks, and humor, 2x/week. Now with a homepage to give us a place to connect and grow.

Business & tech insights that actually matter.

Companies spend millions recruiting external leaders while the people who already know the business inside out quietly update their LinkedIn profiles. It's not just an expensive habit — it's a signal of something much more broken underneath. Here's what the outside-hire obsession actually reveals about how organizations treat the people they claim to value. Companies have a habit of rewarding their best individual contributors with a job those people never asked for. The result isn't just one unhappy manager — it's a double loss that quietly hollows out organizations from the inside. Being exceptional at your job sounds like the fast lane to growth — until your…from notboring.email

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