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Growth · December 7, 2021

Personalization Decoded

Short case studies showing the true personalization

Personalization Decoded launched on December 7, 2021 with 100 votes, #370 of 2,707 launches that month and more than 75% of that year's launches. The site was still online in September 2026, 4 years on.

What it does

Every two weeks, we break down a website and write a short case study showing how to personalize the customer experience.

Every two weeks, we break down a website and write a short case study demonstrating how to personalize it. Click to read Personalization Decoded, a Substack publication with hundreds of subscribers.

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