Root
Mobile-first car insurance; uses tech for cheaper rates
Root launched on July 27, 2016 with 69 votes, #775 of 3,671 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 10 years on.
What it does
Root® does car insurance differently. We believe good drivers should pay less for auto insurance so we base rates primarily on how you drive. Get a free quote.
See how easy finding the right auto insurance coverage can be. Safe driving. Great insurance! I Switched from Geico, paid 6 months upfront and went from $1,100/6 months to $743/6 months. It’s so helpful for a single mom with a perfect driving record to not have to worry about my insurance bill going up every other month. Thank you. I am sooo happy to be saving about $1000 a year for my auto insurance. Root is an insurance that makes sense when it comes to how they price. Thanks Root! 4.7-star average rating for the Root mobile app in the App Store ® as of May 2026. Drive with the Root app. While you drive, we gather and analyze data from your smartphone’s sensors. After a few weeks, you can…from joinroot.com
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Source: Product Hunt launch ↗
Launched alongside, July 2016
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Life & fun · 2016 · jgthms.com
