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Growth · September 4, 2026

RWA: True Profit Analytics

True Shopify profit after COGS, fees, and ads

What it does

RWA: True Profit Analytics is a Shopify app for founders and ads managers who are tired of vanity ROAS. Set COGS and costs, import ad spend as CSV, then see contribution margin and true net (CM1 to CM2 to net) in a Founder P&L waterfall and an Ads view with POAS and campaign spend. Leak flags, Shopify Analytics annotations, and CSV export. Lift adds MCP so Claude, ChatGPT, or Cursor can query the dashboards. Base $12.49/mo, Lift $17.99/mo, 10-day trial.

Track true net profit and contribution margin after COGS, fees, and ads. Founder & Ads dashboards, CSV exports, and Lift MCP for AI.

RWA: True Profit Analytics shows contribution margin and true net profit - not just revenue or ROAS. Set COGS and costs, import ad spend via CSV, then use Founder (P&L waterfall, CM1→CM2→net) and Ads Manager (POAS, campaign spend). Spot leaks with action cards, annotate Shopify Analytics events, and export CSV. Lift adds MCP so Claude, ChatGPT, Cursor, and other AI tools can query Founder and Ads dashboards. All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. Meets our highest standards for performance, design, and integration. Learn more Opens in new window To install this app you need to create a Shopify account or log in to an existing one and then…from apps.shopify.com

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