Simulateur de coût par lead

What it does

A free calculator that gives your break-even cost per lead in seconds. Enter your average client value, close rate and margin, and see the maximum you can pay for a lead while staying profitable. Made for founders, agencies and sales teams who buy or generate leads.

Combien devrait vous coûter un lead qualifié ? Estimez votre coût par lead selon votre secteur et votre zone, sur la base de 2 100+ campagnes gérées par ScaleCity.

Votre coût par lead et votre investissement mensuel total , honoraires compris, croisés avec les données du baromètre ScaleCity (campagnes réelles, juin 2026) et ajustés à votre contexte. Résultat en 60 secondes. La zone définit la taille de l'audience. Indiquez ensuite combien de leads vous visez : on en déduit le budget média idéal. 3 réglages qui font vraiment varier le coût et la qualité. On a pré-réglé les cas les plus courants : ajustez seulement si besoin. Site, réseaux, avis clients. Une marque cohérente paie le lead moins cher et le convertit mieux. Un compte publicitaire « chaud » (pixel, historique) démarre plus vite et moins cher. C'est ce qui décide combien de leads deviennent…from scalecity.fr

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