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Dev tools · February 26, 2020

SI

Sprouted – Intimately know your users

Hi HN! I'm Erik, founder of Sprouted (https://sprouted.app). We make it easy for startups and growing companies to intimately know their users & customers. Our API can be used to populate Sprouted with user data and user events. Examples of user events that may lead to striking up a conversation are plan upgrades, discovery of new features, abandonment, inviting co-workers, and customer support questions. These conversations lead to better understanding the customer's needs which results in a better product and less churn. Once in Sprouted, each user is represented as a timeline of…

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What it does

In the maker’s words, at launch

Hi HN! I'm Erik, founder of Sprouted (https://sprouted.app). We make it easy for startups and growing companies to intimately know their users & customers. Our API can be used to populate Sprouted with user data and user events. Examples of user events that may lead to striking up a conversation are plan upgrades, discovery of new features, abandonment, inviting co-workers, and customer support questions. These conversations lead to better understanding the customer's needs which results in a better product and less churn. Once in Sprouted, each user is represented as a timeline of events. Every event can be used as a trigger to start a conversation via email. Sprouted is half API, half user interface. Its API is out in the open, down to `curl` examples right in the UI to make it easy for developers to start integrating with Sprouted. The user interface is fast and nimble. Concerning privacy and the understandable hesitation to share your customer data with Sprouted: we offer a unique way of dealing with this. You can encrypt the user's name on your server before sending it to the Sprouted API. You don't give the key to us, but instead you enter this key in the Sprouted browser extension which performs client-side decryption of customer data on every page change. I got the idea for Sprouted after mentoring dozens of startups who could not afford expensive user management solutions nor wanted to send plaintext customer info to databases they don't own. Please let me know if you have questions or feedback! Thanks!

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