The 2023 Content Marketing Trends Report
Learn how content marketers are planning for 2023.
The 2023 Content Marketing Trends Report launched on February 28, 2023 with 6 votes, #1,670 of 3,829 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 3 years on.
What it does
Artificial intelligence, machine learning, economic instability — is content marketing dying? In our opinion, no — and we have the facts. We surveyed 278 content marketers to understand their content strategy, goals, and future plans (plus the future of AI).
From LLMs to long-form video, Siege Media’s new survey shows many content marketers are riding the wave of rapid-fire industry change.
Thanks to AI and changing consumer habits, digital marketers’ work is no longer entirely tied to Google performance. But that comes with its own challenges. It’s not easy to be a content marketer today. AI’s rapid evolution is constantly introducing new ways to create attention-grabbing content and track performance, and it’s difficult to keep up. But our new data shows marketers are up to the task. For our fourth annual content marketing trends report, we polled around 353 workers in the content marketing and SEO space. We asked 13 questions about their plans for content strategy, AI, and budgets in 2026 to understand where the future of content marketing is heading. Read on for our…from siegemedia.com
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