The Design Sprint
An upcoming book and list of resources from Google Ventures
The Design Sprint launched on January 30, 2015 with 181 votes, #82 of 1,772 launches that month and more than 95% of that year's launches. The site was still online in September 2026, 11 years on.
What it does
The sprint is a 5-day process for answering critical business questions through design, prototyping, and testing with customers. Learn to run your own sprints, and read about our book on sprints.
The sprint gives teams a shortcut to learning without building and launching. The sprint is a five-day process for answering critical business questions through design, prototyping, and testing ideas with customers. Developed at GV , it’s a “greatest hits” of business strategy, innovation, behavior science, design thinking, and more—packaged into a battle-tested process that any team can use. Working together in a sprint, you can shortcut the endless-debate cycle and compress months of time into a single week. Instead of waiting to launch a minimal product to understand if an idea is any good, you’ll get clear data from a realistic prototype. The sprint gives you a superpower: You can…from gv.com
Does a similar job
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Google Design Sprint Kit2017 · designsprintkit.withgoogle.com · ▲484Your resource for planning and running a Design Sprint
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