The Digital Marketing Canvas
A practical guide to develop a digital strategy
The Digital Marketing Canvas launched on January 11, 2016 with 7 votes. The site was still online in September 2026, 10 years on.
What it does
The Digital Marketing Canvas is a practical guide to develop a strategy to accelerate business growth. The DMC is tool for Design Thinking.
The Digital Marketing Canvas — a free framework that brings together Mission, Vision, Brand, Audience, Market, Value Proposition and the AARRR funnel on one single page. Download the PDF.
The Digital Marketing Canvas brings together Mission, Vision, Brand, Audience, Market, Value Proposition, and the AARRR funnel in a single frame. Designed by Jeremy Corman to print, pin to a wall, and fill in. Sound marketing stands on two legs: knowing who you are, and knowing how you turn a visitor into a loyal customer. Eleven boxes to think both, on one page. Most marketing plans end up in a Drive folder no one reopens. Too long, too abstract, too disconnected from the decisions you have to make Monday morning. The DMC proposes the opposite: a frame so constrained it forces you to say what matters and defend it. Six boxes to say what you are: Mission and Vision at the top (the reason…from digitalmarketingcanvas.co
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