The F-Word
Funnel Optimization For Solo Founders
The F-Word launched on April 4, 2021 with 17 votes, #1,228 of 3,754 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 5 years on.
What it does
The F-Word is the simplest book a solo founder can read to stop worrying about funnel optimization and finally get to work.
What problem does that book solve?I've been in digital marketing for a decade now. I'd need more than two hands to count the number of hats I juggled over these years. Lots of mistakes made and witnessed, even more lessons learned.One thing I saw over and over again was the lack of direction when it came to optimizing one's website for conversions. Few people knew what to do right away, and even f
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