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Work · May 5, 2016

UX Strategy

How to devise innovative digital products that people want

UX Strategy launched on May 5, 2016 with 106 votes, #419 of 3,824 launches that month and more than 75% of that year's launches. The site was still online in September 2026, 10 years on.

What it does

UX Strategy by Jaime Levy, published by O’Reilly Media, is the industry-defining guide to UX strategy, translated into nine languages worldwide.

User experience (UX) strategy bridges UX design and business strategy, but it wasn’t until this book that a concrete, actionable framework was established. This hands-on guide introduces practical product strategy tools and techniques to help you and your team create innovative digital solutions people actually want. (2nd Edition, 2021) This free toolkit helps your team run competitive research, user studies, and business experiments. Save a copy to Google Drive or download it to use with your favorite spreadsheet tool. You’ll also receive our quarterly events newsletter. “If you want to learn how to build products that people want and need, this book is a must read. UX Strategy…from jaimelevy.com

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