Life & fun · alternatives · 2026

24 alternatives to Cool

How the brain's hidden quest for cool drives our economy

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. Cool launched in 2015; newer entries below may have overtaken it.

1. 1
   Cool▲2

   Brain's Hidden Quest for Cool Drives Our Economy

   2016 · amazon.com · its alternatives →

2. 2
   Smarter Than You Think▲128

   How tech boosts our cognitive abilities

   2015 · amazon.com · its alternatives →

3. 3
   Freakonomics▲97

   A Rogue Economist Explores the Hidden Side of Everything

   2015 · amazon.com · its alternatives →

4. 4
   The Wandering Mind▲71

   What the brain does when you're not looking

   2016 · amazon.com · its alternatives →

5. 5
   The Branded Mind▲57

   What neuroscience really tells us about the brain

   2016 · amazon.com · its alternatives →

6. 6
   Neuromarketing▲61

   Understanding the buy buttons in your customer's brain

   2016 · amazon.com · its alternatives →

7. 7
   The Brain Fog Fix▲73

   Reclaim your focus

   2015 · amazon.com · its alternatives →

8. 8
   Predictably Irrational▲96

   The hidden forces that shape our decisions

   2015 · amazon.com · its alternatives →

9. 9
   The Distracted Mind▲72

   Ancient brains in a high-tech world

   2016 · amazon.com · its alternatives →

10. 10
    Search: How the Data Explosion Makes Us Smarter ▲90

    Holds up a mirror to our time to see if search can keep up

    2015 · amazon.com · its alternatives →

11. 11
    Smarter Faster Better▲83

    The secrets of being productive in life and business

    2016 · hudsonbooksellers.com · its alternatives →

12. 12
    The Organized Mind▲70

    Thinking straight in the age of information overload

    2015 · amazon.com · its alternatives →

13. 13
    The Organized Mind▲65

    Thinking Straight in the Age of Information Overload

    2016 · namecheap.com · its alternatives →

14. 14
    Decoded▲62

    The science behind why we buy

    2015 · amazon.com · its alternatives →

15. 15
    The Future of the Mind▲72

    The latest advancements in neuroscience and physics

    2015 · amazon.com · its alternatives →

16. 16
    Think Like a Freak▲68

    Train your brain for better problem solving

    2016 · amazon.com · its alternatives →

17. 17
    Brainfluence▲62

    100 ways to persuade consumers with neuromarketing

    2015 · amazon.com · its alternatives →

18. 18
    Reaching Down the Rabbit Hole▲67

    Extraordinary journeys into the human brain

    2016 · amazon.co.uk · its alternatives →

19. 19
    Smartbomb▲57

    The quest for art, entertainment & big bucks

    2015 · amazon.com · its alternatives →

20. 20
    Mindware: Tools for Smart Thinking▲77

    Solve problems by thinking more effectively

    2015 · amazon.com · its alternatives →

21. 21
    Your Brain at Work: Strategies for Overcoming Distraction, Regaining Focus, and Working Smarter All Day Long▲63

    What neuroscience knows about your productive life.

    2015 · amazon.com · its alternatives →

22. 22
    Naked Economics▲103

    A book about economics that won’t put you to sleep

    2016 · amazon.com · its alternatives →

23. 23
    Mindset▲84

    How You Can Fulfil Your Potential

    2016 · amazon.com · its alternatives →

24. 24
    Incognito▲70

    The secret lives of the brain

    2016 · namecheap.com · its alternatives →

Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →