Life & fun · alternatives · 2026

24 alternatives to Designing Brand Identity by Alina Wheeler

The 5 step process of designing a brand identity.

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. Designing Brand Identity by Alina Wheeler launched in 2015; newer entries below may have overtaken it.

1. 1
   Logo Design Love▲91

   Case studies and examples of building iconic brands

   2015 · amazon.com · its alternatives →

2. 2
   Emotional Branding▲63

   The new paradigm for connecting brands to people

   2016 · amazon.com · its alternatives →

3. 3
   Designing For Emotion▲79

   On brand personality and delighting users

   2015 · abookapart.com · its alternatives →

4. 4
   Brand Atlas▲244

   Design your brand identity in a day

   2022 · visionquest.spacecadet.ventures · its alternatives →

5. 5
   The Shape of Design▲79

   A book focused on storytelling, co-dependency, and craft

   2015 · buyolympia.com · its alternatives →

6. 6
   Lean Branding▲67

   Build your own dynamic brand that generates conversions

   2016 · amazon.com · its alternatives →

7. 7
   Brand Identity Breakthrough▲64

   Craft your company's story & make your products irresistible

   2016 · amazon.com · its alternatives →

8. 8
   Be The Brand▲60

   The Ultimate Guide to Building Your Personal Brand

   2016 · amazon.com · its alternatives →

9. 9
   Corebook.io▲128

   Online brand book mindset tool for brand creators 💎

   2020 · corebook.io · its alternatives →

10. 10
    Unlabel: Selling You Without Selling Out▲69

    How to create an authentic brand

    2015 · barnesandnoble.com · its alternatives →

11. 11
    The Brand You 50▲67

    50 Ways to Transform Yourself from "Employee" Into a Brand

    2016 · amazon.com · its alternatives →

12. 12
    Logo Design▲123

    E-book about full creative path to effective branding

    2016 · blog.tubikstudio.com · its alternatives →

13. 13
    Sticky Branding▲64

    12.5 principles to stand out & attract customers

    2016 · namecheap.com · its alternatives →

14. 14
    Free Brand Identity Guide▲14

    Create a brand identity without going broke

    2018 · logaster.com · its alternatives →

15. 15
    Inspired▲83

    How to create products customers love

    2015 · amazon.com · its alternatives →

16. 16
    Design Sprint▲62

    A healthy mash of Lean, Design Thinking and Agile "up front"

    2016 · amazon.com · its alternatives →

17. 17
    Fake it Make it▲168

    A free eBook about UX design and rapid app prototyping

    2015 · keynotopia.com · its alternatives →

18. 18
    The 22 immutable laws of branding▲68

    A classic from 2002 - still very valid and a must read

    2015 · amazon.com · its alternatives →

19. 19
    Business Model Generation▲94

    Design and visualise your business model

    2015 · amazon.com · its alternatives →

20. 20
    eBook: The Beginner's Guide to Branding ▲13

    A free, friendly guide to building a stellar brand identity

    2015 · creativemarket.com · its alternatives →

21. 21
    Designer Relationships▲64

    A Guide to Monogamy, Polyamory, and Open Relationships

    2015 · amazon.com · its alternatives →

22. 22
    The Design of Influence: How to Craft Products that Move People▲93

    Use social psychology to design engaging digital experiences

    2015 · its alternatives →

23. 23
    Running Lean▲144

    An exacting strategy for achieving a product/market fit

    2015 · amazon.com · its alternatives →

24. 24
    Designing Interactions▲91

    Interviews with influential designers

    2015 · amazon.com · its alternatives →

Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →