Growth · alternatives · 2026

24 alternatives to Jobs-to-be-Done: Theory to Practice

Turn innovation into a science.

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. Jobs-to-be-Done: Theory to Practice launched in 2017; newer entries below may have overtaken it.

1. 1
   Lean Analytics▲100

   Use data to build a better startup faster

   2015 · leananalyticsbook.com · its alternatives →

2. 2
   The Science of Growth▲84

   Why do some startups succeed where others fail?

   2016 · amazon.com · its alternatives →

3. 3
   Play Bigger▲70

   Design the category. Dominate the market.

   2016 · playbigger.com · its alternatives →

4. 4
   Running Lean▲144

   An exacting strategy for achieving a product/market fit

   2015 · amazon.com · its alternatives →

5. 5
   Hacking Growth▲72

   The modern marketing mindset to create fast growing

   2015 · amazon.com · its alternatives →

6. 6
   The Lean Startup▲149

   Use continuous innovation to create successful businesses

   2015 · amazon.com · its alternatives →

7. 7
   Ten Faces of Innovation▲64

   Beyond the Devil's Advocate

   2016 · its alternatives →

8. 8
   Growth Everywhere: Building a Culture of Documentation▲59

   Developing the habit of writing out your processes

   2017 · traffic.libsyn.com · its alternatives →

9. 9
   Innovator's Dilemma▲202

   The seminal business book

   2015 · amazon.com · its alternatives →

10. 10
    Design to Grow▲63

    How Coca-Cola learned to combine scale and agility

    2016 · its alternatives →

11. 11
    The Innovator's Solution▲69

    Creating and sustaining successful growth

    2015 · amazon.com · its alternatives →

12. 12
    Aha! Starter Roadmap▲149

    The new way product managers build visual roadmaps

    2017 · aha.io · its alternatives →

13. 13
    Hustle - Lean on Research▲67

    Balancing time to design and the time to research.

    2016 · its alternatives →

14. 14
    Open Innovation▲53

    The new imperative for creating & profiting from technology

    2015 · amazon.com · its alternatives →

15. 15
    Story▲155

    A better way to run teams and projects

    2023 · its alternatives →

16. 16
    Lean Marketing for Startups ▲66

    Keys to rapid growth: design, development, analytics

    2015 · amazon.com · its alternatives →

17. 17
    The Science of Habit-Forming Products▲166

    (and how to build them)

    2016 · its alternatives →

18. 18
    Reframe: Shift the Way You Work, Innovate, and Think▲139

    Reframe your problems as opportunities

    2015 · amazon.com · its alternatives →

19. 19
    The Art of Data Science▲85

    A guide for anyone who works with data

    2017 · leanpub.com · its alternatives →

20. 20
    Making Things Happen▲66

    Mastering project management. Theory in practice.

    2015 · amazon.com · its alternatives →

21. 21
    Disrupt Yourself▲64

    Putting the Power of Disruptive Innovation to Work

    2016 · amazon.com · its alternatives →

22. 22
    Growth Engines▲95

    How the most successful startups unlock extraordinary growth

    2015 · amazon.com · its alternatives →

23. 23
    Competing Against Luck: The Story of Innovation and Customer Choice▲64

    Clayton M. Christensen's book on Jobs-to-be-Done.

    2016 · amazon.com · its alternatives →

24. 24
    Reinventing Organizations▲77

    A new kind of organization

    2015 · amazon.ca · its alternatives →

Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →