Growth · alternatives · 2026

24 alternatives to Supermetrics for Excel

The ultimate tool for automated marketing reporting in Excel

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. Prices are shown for the 1 we have checked on their own sites, 1 of them free or with a free tier. Supermetrics for Excel launched in 2019; newer entries below may have overtaken it.

1
Supermetrics▲79
All your metrics in one place.
2015 · supermetrics.com · its alternatives →
2
Two Minute Reports▲250
Get your marketing data in Google Sheets
2023 · twominutereports.com · its alternatives →
3
Cello▲1,347
Easiest way to add a referral program to your SaaS
2024 · cello.so · its alternatives →
4
Excel Dashboard Aifree tier, from $7.43/mo▲158
Hey everyone! I'm Alex, the co-founder of Excel Dashboard Ai. I’m excited to share our AI tool that turns your Excel data into awesome dashboards and detailed reports. Think visualized charts, diverse analysis angles, and almost 10,000 words of AI-driven insights—all in one place. Say goodbye to endless hours of data analysis and report writing. ExcelDashboard is here to boost your productivity! Why did we build this? Back in my previous company, we were constantly asked for data-driven insights and long reports. This process was a huge time drain. I used to joke, "Wouldn't it be great if…
2024 · exceldashboard.ai · its alternatives →
5
Dashboards by Equals▲803
Business intelligence, but dead easy
2023 · equals.com · its alternatives →
6
Mito Spreadsheet▲301
Automate Excel reports without a computer science degree
2024 · trymito.io · its alternatives →
7
DataSquirrel.ai▲268
Fastest way: csv/xls to dashboard report, no ChatGPT upload
2023 · datasquirrel.ai · its alternatives →
8
Automated Spreadsheets▲186
Stop manually aggregating ad data. Automate any spreadsheet.
2016 · improvado.io · its alternatives →
9
Supermetrics for HubSpot▲89
Move your HubSpot data into spreadsheets & Data Studio.
2019 · supermetrics.com · its alternatives →
10
Reportz v2.0▲143
All-in-one reporting tool for digital marketers
2019 · reportz.io · its alternatives →
11
Market Metrics▲71
Complete marketing reporting in seconds by doing a survey.
2020 · its alternatives →
12
The Analysis tool in Claude.ai▲260
Analyzing and visualizing data from CSV files
2025 · claude.com · its alternatives →
13
LiveFlow Templates for Google Sheets▲154
Automate your financial reports & save hours of manual work
2022 · liveflow.com · its alternatives →
14
ViewMetrics▲10
Automate analytics & marketing reporting for your clients
2025 · viewmetrics.com · its alternatives →
15
Explore by Charts.com▲217
Free chart maker & visual exploration for spreadsheet data
2020 · its alternatives →
16
AutoFlow▲82
Automate your spreadsheet work in seconds - no setup
2022 · its alternatives →
17
Genspark for Excel▲114
AI assistant for Excel formulas, charts, insights.
Apr 2026 · genspark.ai · its alternatives →
18
Cognifirm▲62
Automated Excel import into any online business system
2021 · cognifirm.com · its alternatives →
19
Excel-Pro▲11
AI-powered tools to transform your data into insights
2025 · its alternatives →
20
Online Data Analysis for Excel▲9
Visualize your CSV, Excel, and JSON data
2025 · aaaenos.com · its alternatives →
21
Gigasheet▲67
The spreadsheet built for big data
2023 · gigasheet.com · its alternatives →
22
LiveFlow For Excel▲55
Power up your Excel models with live data!
2024 · liveflow.com · its alternatives →
23SC
SpreadServe – Cloud automation for Excel spreadsheets▲55
2017 · spreadserve.com · its alternatives →
24
DataMyth▲7
Automated Digital Marketing Reports with Insights
2021 · datamyth.com · its alternatives →

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Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →