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Dev tools · February 21, 2023

AP

A powerful prompt I discovered for landing page copy from ChatGPT

I had been procrastinating a lot while listing my micro SaaS to listing websites that needed unique descriptions. Until I thought of using ChatGPT as an intern to create the copy. Hoping this prompt helps someone. "Write landing page copy using the '6 W's' framework to convert leads into customers. Identify [ideal customer persona] as the target audience, clearly describe our [product/service] and what it does, highlight any time-sensitive aspects of our offer or the problem it solves, specify where the product or service can be purchased or used, clearly explain the benefits and value…

A powerful prompt I discovered for landing page copy from ChatGPT launched on February 21, 2023 with 24 votes, #1,277 of 3,829 launches that month and more than 75% of that year's launches.

In plain words

This is a ChatGPT prompt template designed to help creators write landing page copy for their products. It uses a "6 W's" framework to structure persuasive copy by identifying the target customer, describing the product and its benefits, highlighting urgency, specifying where to buy, explaining how it works, and including calls to action. The creator developed this approach to quickly generate unique descriptions for listing their micro-SaaS across multiple platforms, avoiding procrastination on repetitive copywriting tasks.

written from the facts on this page · September 2026

From the sources

In the maker’s words, at launch

I had been procrastinating a lot while listing my micro SaaS to listing websites that needed unique descriptions. Until I thought of using ChatGPT as an intern to create the copy. Hoping this prompt helps someone. "Write landing page copy using the '6 W's' framework to convert leads into customers. Identify [ideal…

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