Exponent - 58: The Attention Market
Twitter's new "Like" button and the future of Stratechery
Exponent - 58: The Attention Market launched on November 6, 2015 with 64 votes, #1,256 of 4,108 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 10 years on.
What it does
Ben and James touch on Twitter’s new “Like” button before diving into what might be a new model for publishing. Then, a discussion of bundle economics and Stratechery’s futu…
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Layout – That Little Swipey Thing2015 · layout.fm · ▲81Designer's take on Twitter's Like/Fav and Apple TV UI

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