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Growth · January 8, 2026

friction AI

We help brands be recognized and recommended by AI models

friction AI launched on January 8, 2026 with 5 votes, #3,400 of 14,584 launches that month and more than 75% of that year's launches.

What it does

Shape how AI understands and recommends your brand. Monitor and optimize your visibility across ChatGPT, Claude, Gemini, Google AI Overviews, and Grok with friction's AEO platform.

friction AI is the AI Visibility & Recommendation Platform. Track, understand, and improve how your brand appears in AI answers across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews.

friction AI tracks your AI visibility across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews. See whether your brand makes the shortlist, which competitors are recommended instead, and what drives the difference. friction AI is the first AEO tool that diagnoses where the gap is, not just that there is one. The Entity Recognition layer view tells me whether to fix Foundation, Training Data, or Web Search. From there, the per-prompt fix list goes straight to my writers. Three SaaS clients moved from under 20% to over 60% visibility in two months. I used to copy-paste prompts into ChatGPT and Perplexity every week, screenshot the answers, and try to figure out why my competitors…from frictionai.co

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