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Growth · September 29, 2015

Grow The Dream Show - 33 Larry Kim: One Metric to Rule Them All!

Lessons in digital ads from managing $500MM in annual spend

Grow The Dream Show - 33 Larry Kim: One Metric to Rule Them All! launched on September 29, 2015 with 53 votes, #1,322 of 3,463 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 11 years on.

What it does

Larry Kim will blow you away with a whole new understanding of engagement metrics, a post’s relevancy score and the concept of ‘auditioning’ Facebook posts on Twitter to determine the best choices. As founder of Wordstream.com, which manages about a half a billion dollars in digital advertising, Larry Kim is one of the most knowledgeable people […]

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