Guidance
MRP, COGS & traceability for CPG brands — no consultants
Guidance launched on July 19, 2026 with 9 votes, #1,899 of 24,623 launches that month and more than 90% of that year's launches.
In plain words
Guidance is operations software designed for small and mid-sized consumer packaged goods brands managing co-packers, organic certification, and multi-channel distribution. It handles materials planning, cost of goods sold calculation, and lot traceability through automated configuration rather than expensive consultant-led implementations. The platform builds a unified data model where cost components like ingredients, packaging, and labor connect automatically, updating downstream calculations when inputs change.
written from the facts on this page · September 2026
From the sources
Guidance is operations software built for SMB CPG brands — the ones dealing with co-packers, organic certification, FSMA 204 compliance, and multi-channel distribution. Traditional ERPs require $50k+ implementations. Guidance configures itself through a structured conversation about your operation. Real-time COGS, lot traceability, organic mass balance, and MRP — from day one, even if your data is messy. Built by a CPG operator to run Claros Farm. Now available for early access.
Guidance is in commercial rebuild with CPG design partners, shaping a connected operations platform for demand planning, inventory, COGS, traceability, and co-packer workflows.
Guidance is being rebuilt with CPG design partners to turn a structured conversation about your products, suppliers, production, and channels into the configuration blueprint for the commercial platform. Every capability below connects to a shared data model. When one number changes, everything downstream updates automatically. Target costing model: connect ingredients, freight, packaging, yield, labor, and co-packer fees in one auditable structure with traceable cost inputs. Target traceability design: support lot genealogy, forward and backward traceability, and the data structures food brands need for recall readiness and audit confidence. Target workflow: show how supplier cost changes…from guidance.so
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