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Growth · January 26, 2022

HockeyStack 2.0

Only analytics tool you need to grow your SaaS

HockeyStack 2.0 launched on January 26, 2022 with 320 votes, #50 of 2,891 launches that month and more than 95% of that year's launches. The site was still online in September 2026, 4 years on.

In plain words

HockeyStack 2.0 is an analytics tool designed for SaaS companies that consolidates data from marketing, revenue, sales, and product sources into one platform. It enables users to analyze metrics such as lifetime value by content source, support costs by pricing tier, and feature adoption across marketing channels. The tool helps SaaS teams identify trends and patterns to optimize their business operations.

written from the facts on this page · September 2026

From the sources

HockeyStack is an analytics tool for SaaS companies that unifies your marketing, revenue, sales, and product data. HockeyStack uncovers insights, such as the LTV of a blog post, monthly support load by pricing plan, or feature usage of each marketing channel.

HockeyStack is an AI powered B2B Revenue Data Platform unifying marketing, product, and sales data, bridging PLG and sales led with attribution and AI predictive insights.

Prove what's working, fix what's not, and grow pipeline with confidence. Unify insights across the funnel to uncover what’s working, fix what’s not, and forecast with confidence. Power smarter media and lifecycle plays with full-funnel visibility and real-time buyer insights. Accelerate pipeline by focusing your team on the right accounts, at the right time, with the right context. Atlas is HockeyStack’s data foundation that ingests, unifies, and actions your GTM data across marketing and sales. HockeyStack turns all of your online and offline GTM data into visual buyer journeys and dashboards, AI-powered recommendations, and the industry’s best-performing account and lead scoring.…from hockeystack.com

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