Indicative

What it does

Indicative is the leading customer analytics platform designed specifically for non-technical users. Powerful self-service analytics enable product managers, marketers, and data analysts to make informed decisions by understanding the complete customer journey

Product Analytics for Your Cloud Data Warehouse

The only product analytics platform that connects directly to your data warehouse to provide actionable insights across the entire customer journey — without SQL or writing a single line of code. Visualize and optimize conversion and retention with Indicative’s unique multipath funnel. Discover the most common paths customers take through your product and towards conversion. Ask, answer, and act on the most important questions about your customers and their behaviors. Build behavioral cohorts that pinpoint the features and campaigns that most engage and retain customers. “Indicative has helped us make much quicker business decisions so that we can optimize campaigns in real-time. We…from indicative.com

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  Indicative Analytics2020 · indicative.com · ▲303

  Customer analytics for everyone. No code or SQL required.

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  DataFastJan 2026 · datafa.st · ▲867

  Revenue-first analytics

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  Journeys by Indicative2021 · indicative.com · ▲108

  Discover all the paths customers take through your product

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  Blocklight Analytics2021 · ▲67

  Tools for E-Commerce Business Owners

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  Scuba Analytics2022 · behavure.ai · ▲66

  Self-service customer journey analytics

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  Analance™2017 · ▲6

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