Iris
An AI-Analyst to discover smarter insights from social data.
Iris launched on November 13, 2018 with 12 votes, #886 of 2,709 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 7 years on.
What it does
Iris is the first AI-Analyst for social data. It automatically analyzes peaks in your dataset and explains what caused conversation to grow. It works by: 1. Detecting the signficant peaks in your dataset 2. Analyzing them for key drivers of that peak 3. Displays that insight in simple language next to your data
Brandwatch’s Iris AI analyzes social media, news, and consumer data to surface instant insights, charts, summaries, and trends for marketing teams.
Avoid blind spots in consumer and market understanding. Identify opportunities and risks earlier with connectedfrom brandwatch.com
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