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Growth · September 25, 2017

Little Data

Award-winning Google Analytics toolbox for Ecommerce sites

Little Data launched on September 25, 2017 with 6 votes, #1,220 of 3,072 launches that month. The site was still online in September 2026, 9 years on.

What it does

Ready to fix your web analytics? Littledata crunches numbers around the clock to show you what’s working, what’s not, and how to grow your online business

The Shopify data layer for Google Analytics, Google Ads, Klaviyo and Meta. Persistent ID recognizes returning shoppers; Profit Signal optimizes ads on profit.

Most tracking setups rebuild the same events for every channel; one pixel per platform, each measuring your store differently. Littledata captures browser and server events once, then delivers the same accurate data to every destination. Eliminate the hassle of Google Tag Manager. Littledata maintains server-side conversion tracking between Shopify, Google, Meta, Klaviyo, and more, so your marketing can scale, automatically. Littledata streams verified, server-side conversions from Shopify to Google Enhanced Conversions and Meta's Conversions API for stronger match rates and bidding aligned with real revenue. Turn on Profit Signal and those conversions carry gross profit, so campaigns bid…from littledata.io

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