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AI · February 1, 2023

OpenAI in HubSpot CRM

Bring OpenAI/GPT-3 into HubSpot Workflows

OpenAI in HubSpot CRM launched on February 1, 2023 with 180 votes, #198 of 3,829 launches that month and more than 90% of that year's launches. The site was still online in September 2026, 3 years on.

What it does

We’re excited to share our new integration of HubSpot Workflows with OpenAI/GPT-3. With this integration, you can use natural language to easily process leads, answer customer requests and manage data.

OpenAI HubSpot integration via AI Studio: run OpenAI models in HubSpot workflows for email drafts, lead classification, company insights, and spam scoring.

Run OpenAI models inside HubSpot workflow actions to draft emails, classify leads, score spam, and enrich companies. Map CRM fields into a prompt, branch on the result, and write it back to the record, all in the native HubSpot workflow builder. Run OpenAI models in HubSpot workflow actions for summarization, formatting, classification, and translation. Native HubSpot chatflows powered by GPT models, set up in minutes. Generate personalized outbound email drafts with configurable tone and call to action. Produce a company overview from a website URL, with strengths and weaknesses, for faster qualification. Score form submissions from 1 (likely spam) to 10 (likely legitimate) to filter…from resonatehq.com

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