Promoter.io, a SaaS platform built for measuring NPS
Collect NPS, CSAT & CES surveys across every touchpoint, then let AI turn customer feedback into action. Built for ecommerce and retail brands.
Promoter.io, a SaaS platform built for measuring NPS launched on April 8, 2014 with 6 votes and more than 50% of that year's launches. The site was still online in September 2026, 12 years on.
What it does
We analyzed 1.5M+ ecommerce surveys to map the pillars that shape loyalty and risk. Product & quality is the dominant driver, pricing & value is the only net-negative pillar, and shipping is the most volatile loyalty battleground. Across 600 ecommerce brands and 25M+ survey invitations, the data shows where engagement is collapsing and where it is quietly thriving. In-app surveys outperform email by an order of magnitude, and loyal customers respond 2.5× more often than first-time buyers. A score of 40 means very different things in different industries. Our 2026 benchmark ranges from 26 to 68, with every analyzed sector now above zero. Financial Services leads the B2B pack. Consulting and…from promoter.io
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