Ruler Analytics

What it does

Visitor level multi-touch marketing attribution for forms, call tracking and live chat automatically integrated with your CRM and analytics.

Ruler Analytics is a marketing measurement platform offering multi-touch attribution, impression attribution and marketing mix modelling.

Move away from outdated, single-click, 3rd party attribution data and towards a unified marketing measurement methodolody that incorporates granular 1st party attribution data that isn’t biased towards bottom-of-funnel channels, strategic budget planning and automatic optimisation of campaigns based on what’s driving incremental revenue growth. Understand how channels, campaigns and content positively impact revenue and which are creating waste. Reduce waste and allocate budget to channels and campaigns that drive revenue using our granular ROI and ROAS reporting. Go beyond GA4 and last-click attribution with Ruler’s multi-touch, data-driven and impression attribution. Use…from ruleranalytics.com

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