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Growth · October 12, 2016

Sales for Nerds Episode 1 with Jason Cohen

For technical people responsible for sales and marketing

Sales for Nerds Episode 1 with Jason Cohen launched on October 12, 2016 with 60 votes, #1,113 of 3,690 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 10 years on.

Visit salesfornerds.io ↗Alternatives

What it does

Guest: Jason Cohen, founder, WPEngine , blogger at A Smart Bear (if you don’t read this, you need to, as soon as you finish listening to the podcast). Jason talks about how you can use your technical background and lack of “sales skills” to your advantage, why so many small companies screw up in sales and double down on their weaknesses while ignoring their strengths, and more. We had such a good time that I’ve cut the interview into 2 episodes (we might have had a third if we hadn’t run out of wine). The wine: Federico Paternina Gran Reserva 2006 (per Jason’s request of a Spanish red). Quite a nice Rioja, if you ask me (or Jason), not that either of us…from salesfornerds.io

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