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Growth · November 7, 2018

The Endowment Multiplier by Heresy

The simplest way to assess the efficiency of your sales team

The Endowment Multiplier by Heresy launched on November 7, 2018 with 9 votes, #942 of 2,709 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 7 years on.

What it does

The EM tells you whether you're "over-betting" on your opportunities or put simply - whether you're holding on to bad deals for longer than you really should. It's the best proxy for overall sales efficiency and the easiest way to spot problems in Sales. A multiplier >2.7 is a sure sign that your are spending time working the "wrong" deals.

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