The Language of Content Strategy

What it does

The Language of Content Strategy edited by Scott Abel and Rahel Bailie. $19.95 (print) $16.95 (Ebook). The Language of Content Strategy is the gateway to a language that describes the world of content strategy. With fifty-two contributors, all known for their depth of knowledge, this set of terms forms the core of an emerging profession and, as a result, helps shape the profession. The terminology spans a range of competencies with the broad area of content strategy. The Language of Content Strategy defines fifty-two terms that are central to the discipline of content strategy. Each term has been defined by an expert in that area, and each definition contains an essay that describes why…from xmlpress.net

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