
The Startup Chat - Marketing vs Sales
Steli & Hiten discuss sales vs. marketing in SaaS companies.
The Startup Chat - Marketing vs Sales launched on January 4, 2016 with 71 votes, #969 of 4,520 launches that month and more than 75% of that year's launches. The site was still online in September 2026, 10 years on.
What it does
Today’s topics are so closely intertwined that people often don
Unfiltered insights and actionable advice straight from the trenches of startup and business life. Today’s topics are so closely intertwined that people often don’t realize the differences between the two: sales and marketing. Steli and Hiten will be building a few much needed bridges between them, so let’s dive in. Our backgrounds in sales and marketing continue to shape the things our businesses do today. Steli has been involved in sales his entire life. The internal software developed in his business led to the CRM software that inside sales teams and startups around the world are using. Hiten companies grew into a consulting services agency that helps other companies with online…from thestartupchat.com
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