Uber Beacon
A light to find your Uber easily
Uber Beacon launched on April 7, 2017 with 236 votes, #103 of 3,007 launches that month and more than 95% of that year's launches. The site was not reachable when checked in September 2026.
What it does
Uber Beacon is a new light-up windshield icon that glows in a color chosen by riders in the Uber app. Beacon’s color-matching technology makes it easier—and faster—for riders to find their drivers, especially at night and in crowded areas.
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