WTF? What's the Future and Why It's Up To Us
From the WTF? economy to the Next Economy
WTF? What's the Future and Why It's Up To Us launched on October 3, 2017 with 142 votes, #272 of 3,169 launches that month and more than 90% of that year's launches. The site was still online in September 2026, 9 years on.
In plain words
WTF? What's the Future and Why It's Up To Us" is a book combining memoir, business strategy, and advocacy. Drawing on four decades of technology industry experience, it examines lessons about technology platforms and their implications for businesses and the broader economy. The book addresses topics including ridesharing, social networks, artificial intelligence, and startup strategy, offering insights into how the technology landscape is evolving and the choices that shape economic futures.
written from the facts on this page · September 2026
From the sources
The book is a combination of memoir, business strategy guide, and call to action. It covers the lessons that I’ve learned about technology platforms from four decades in the industry, and how they apply both to businesses and to the broader economy.
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