Zoom In by Hot Wheels
The first ever $1 Hot Wheels car that's compatible w/ GoPro
Zoom In by Hot Wheels launched on June 9, 2018 with 149 votes, #189 of 2,653 launches that month and more than 90% of that year's launches. The site was not reachable when checked in September 2026.
What it does
What started as one creative idea—duct taping the ice-cube sized GoPro HERO Session to a Hot Wheels car ripping around a track—has turned into a full-on movement backed by the creative minds at Mattel. This week they launched the first ever GoPro-compatible Zoom In car.
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