Growth · alternatives · 2026

24 alternatives to Startup Marketing Playbook

The how-to guide for new B2B marketing leaders

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. Startup Marketing Playbook launched in 2017; newer entries below may have overtaken it.

1. 1
   The Startup Playbook▲548

   How-to guide for building your startup from the ground up

   2018 · startup-playbook.com · its alternatives →

2. 2
   SaaS Marketing Essentials▲116

   Guide to Launching & Growing Your SaaS Application

   2015 · ryanbattles.com · its alternatives →

3. 3
   The Growth Marketer's Playbook▲142

   How a techstars growth mentor grows startups

   2018 · growthmarketersplaybook.com · its alternatives →

4. 4
   Lean B2B: Build Products Businesses Want▲70

   Practical guide to B2B startups

   2015 · amazon.com · its alternatives →

5. 5
   Marketing Gigs▲203

   A collection of the best marketing jobs in tech and startups

   2016 · marketinggigs.co · its alternatives →

6. 6
   The Art of The Start 2.0▲111

   How to launch & make your new product or service a success

   2015 · guykawasaki.com · its alternatives →

7. 7
   Startup Fundraising Playbook▲207

   The one-stop-shop for early-stage fundraising research

   2021 · docsend.com · its alternatives →

8. 8
   The Linkedin Agency Playbook▲64

   A play by play guide to growing your business on LinkedIn

   2016 · amazon.com · its alternatives →

9. 9
   JumpStart Toolkit▲128

   A pack of tools and goodies to jumpstart your startup

   2015 · its alternatives →

10. 10
    The Useful Brands Playbook▲86

    A practical look at how organizations can succeed

    2015 · its alternatives →

11. 11
    PR for Growth Playbook▲120

    Step-by-step guide on PR for startups & growing businesses

    2019 · publicize.co · its alternatives →

12. 12
    The Startup Chat - 36: Lead nurturing for B2B startups▲66

    How to warm up your cold leads in sales & marketing.

    2015 · thestartupchat.com · its alternatives →

13. 13
    Playbook▲117

    Easily find, follow, and filter expert startup blogs

    2017 · apps.apple.com · its alternatives →

14. 14
    Traction▲192

    How startups can achieve consumer growth

    2015 · amazon.com · its alternatives →

15. 15
    The Influencer Economy▲95

    Launch your product, collaborate, thrive in the new economy

    2016 · amazon.com · its alternatives →

16. 16
    Mobile App Marketing Playbook▲132

    Proven tactics to market your mobile app

    2017 · its alternatives →

17. 17
    Insights from SaaS companies▲77

    A guide for SaaS founders

    2016 · prowly.com · its alternatives →

18. 18
    Marketing for Entrepreneurs▲68

    Concepts and applications for new ventures

    2015 · amazon.com · its alternatives →

19. 19
    Launch Clique▲73

    The business community product launch thing

    2016 · its alternatives →

20. 20
    Social Media Management▲106

    Mega-guide on the tools and tactics on how to win

    2015 · its alternatives →

21. 21
    The Startup Chat 141: The power of teaching▲56

    How to build a better business by sharing what you know

    2016 · thestartupchat.com · its alternatives →

22. 22
    AskSeeby▲96

    Your startup marketing assistance

    2015 · 127.0.0.1 · its alternatives →

23. 23
    Startup Funding Book▲63

    Beginner’s guide to getting your startup financed

    2017 · startupfundingbook.com · its alternatives →

24. 24
    The Marketing Playbook For Startups▲21

    🔥 80+ hot tactics for marketers.

    2025 · neweconomies.co · its alternatives →

Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →