Growth · alternatives · 2026

24 alternatives to The Definitive Guide to Marketing in the Attention Economy

The Impact of Attention Scarcity on Modern Marketing

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. The Definitive Guide to Marketing in the Attention Economy launched in 2016; newer entries below may have overtaken it.

1. 1
   [eBook] The Attention Economy: The Impact of Attention Scarcity on Modern Marketing▲3

   It’s hard to get someone’s attention.

   2016 · pathfactory.com · its alternatives →

2. 2
   Advertising Reach and Frequency▲62

   Maximizing advertising results through effective frequency

   2016 · amazon.com · its alternatives →

3. 3
   Marketing High Technology▲68

   How to fight the marketing battle

   2015 · amazon.com · its alternatives →

4. 4
   The Psychology of Social Media Marketing▲82

   How to leverage psychology for smarter social marketing

   2016 · its alternatives →

5. 5
   Triblio▲57

   Science for the art of content marketing.

   2014 · its alternatives →

6. 6
   Neuromarketing▲61

   Understanding the buy buttons in your customer's brain

   2016 · amazon.com · its alternatives →

7. 7
   Rise of the Revenue Marketer▲66

   A guide for connection marketing to business

   2015 · amazon.com · its alternatives →

8. 8
   Inbound Marketing▲62

   Attract, engage, and delight customers online

   2015 · amazon.com · its alternatives →

9. 9
   Cognitive Surplus▲63

   How technology makes consumers into collaborators

   2015 · amazon.com · its alternatives →

10. 10
    The Profit Ability Show - David Newman: The Attention Economy▲57

    Marketing expert @dnewman talks success strategies and price

    2016 · its alternatives →

11. 11
    Brainfluence▲62

    100 ways to persuade consumers with neuromarketing

    2015 · amazon.com · its alternatives →

12. 12
    Video Marketing 2.0 - A Shorter Video is Better▲71

    Why shorter videos are better for engagement and attention

    2015 · its alternatives →

13. 13
    Hacking Growth▲72

    The modern marketing mindset to create fast growing

    2015 · amazon.com · its alternatives →

14. 14
    The Power Of Visual Storytelling▲68

    How to use visuals, videos, and social media to market

    2016 · amazon.com · its alternatives →

15. 15
    Marketing for Entrepreneurs▲68

    Concepts and applications for new ventures

    2015 · amazon.com · its alternatives →

16. 16
    Unthinkable: Quality vs. Quantity▲69

    Debate of quality vs. quantity in marketing.

    2016 · soundcloud.com · its alternatives →

17. 17
    Exponent - 58: The Attention Market▲64

    Twitter's new "Like" button and the future of Stratechery

    2015 · exponent.fm · its alternatives →

18. 18
    The Thank You Economy▲89

    How companies big and small can scale

    2016 · amazon.com · its alternatives →

19. 19
    Is Your Marketing in Sync or Sinking?▲60

    How to create marketing synchronicity

    2016 · amazon.com · its alternatives →

20. 20
    Networks, Crowds, and Markets▲62

    Applied mathematics to understand networks and behavior

    2015 · amazon.com · its alternatives →

21. 21
    Welcome to the Attention Economy▲4

    For modern marketers, attention is everything

    2016 · pathfactory.com · its alternatives →

22. 22
    Social Selling▲64

    Techniques to influence buyers and changemakers

    2017 · amazon.com · its alternatives →

23. 23
    Spent▲62

    Sex, evolution, and consumer behavior

    2016 · amazon.com · its alternatives →

24. 24
    The Influencer Economy▲95

    Launch your product, collaborate, thrive in the new economy

    2016 · amazon.com · its alternatives →

Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →