Digital Behavioral Design
Human behavior is programmable. A book on product design.
Digital Behavioral Design launched on April 11, 2018 with 417 votes, #20 of 2,753 launches that month and more than 99% of that year's launches. The site was still online in September 2026, 8 years on.
In plain words
Digital Behavioral Design is a book that presents a framework for designing products to shape user behavior, specifically focusing on habit formation. It explains how habits work and provides methods for making products become daily habits for users. The book covers behavioral design principles applicable to product development, growth strategies, and user engagement. It is intended for product designers, entrepreneurs, and anyone interested in understanding the psychology behind habit-forming products.
written from the facts on this page · September 2026
From the sources
Human behavior is programmable. You just need to know the code. Here we introduce Behavioral Design: a design framework for programming human behavior. In this book we focus on a particular area of behavior design: Habits. How they work and how your product can use Behavioral Design to become a daily habit for your users.
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