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Life & fun · March 27, 2014

Lookback

See how people really use your app

Lookback launched on March 27, 2014 with 103 votes, #105 of 1,224 launches that month and more than 75% of that year's launches. The site was still online in September 2026, 12 years on.

What it does

Lookback is the AI-powered user research platform for interviews, usability testing, and analysis. Recruit, research, and share insights— all in one place.

Qualitative depth. Quantitative speed. Remote user testing that doesn't make you choose. A decade building research tools taught us where researchers spend their time —and how AI can free them to focus on what matters most. Continuous Investment into AA and AAA accessibility standards. Focus on understanding your users and uncovering insights. Let AI handle the grunt work. Stay in the moment, not in your notes. Lookback keeps your whole team aligned and turns every conversation into structured, actionable insight. Run studies at scale and still get the rich, nuanced insight you'd expect from a one-on-one interview. Stop sifting through hours of footage. Discover does the heavy lifting…from lookback.io

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Launched alongside, March 2014

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