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Dev tools · January 30, 2025

Meridian

An open-source MMM built by Google

Meridian launched on January 30, 2025 with 4 votes. The site was still online in September 2026, 1 year on.

What it does

Meridian is an MMM framework that enables advertisers to set up and run their own in-house models.

Meridian is an open-source MMM built by Google that provides innovative solutions to key measurement challenges. Our new integration makes it easier to anchor your budget planning in causal evidence with Meridian GeoX.

Meridian / English Deutsch Español Español – América Latina Français Indonesia Português – Brasil Русский 中文 – 简体 日本語 한국어 Sign in Meridian GeoX is now available. Run geo experiments to calibrate your MMM. Get started here Home Products Meridian Send feedback Stay organized with collections Save and categorize content based on your preferences. Empower your team with best-in-class marketing mix models and drive better business outcomes Meridian is an open-source MMM built by Google that provides innovative solutions to key measurement challenges. Our new integration makes it easier to anchor your budget planning in causal evidence with Meridian GeoX. Get started with MMM Get Google data for…from developers.google.com

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